Randy joined Sutton Group West Coast Realty in 2008 as a Managing Broker.  Randy is currently the Company's Business Development Manager responsible for recruiting/hiring and business coaching of Realtors into all the 9 Branch Offices: (Broadway, Cambie, Kerrisdale, Killarney, North Vancouver, West Vancouver, Coquitlam, Langley and White Rock)  If you are wanting to find out more about what Sutton Group West Coast Realty  has to offer at any of our 9 Branch Offices then contact Randy Book directly at 604-765-8445 or rbook@sutton.com.

Randy has been actively involved in real estate for over 23 years. He began selling real estate in 1987 and in 1988 was named Rookie of the Year for his office closing 38 sales.

Randy has been the recipient of many industry awards throughout his years selling real estate and has acted as relief manager for his company on numerous occasions.

Randy is an experienced trainer and from 2006-2010 was lucky enough to have worked with  BCREA where he taught part of the Applied Post Licensing Course.

Randy is a big believer that continuing education can only enhance your skills and continues to search out different offerings that may be of interest. He studied 4 years at Vancouver Community College and received his Certificate in Property Management in 1995. Randy became a Candidate Member of the Appraisal Institute of Canada in 1997 as a Canadian Residential Appraiser (CRA).

“Productivity is never an accident, it is always the

result of a commitment to excellence, intelligent

planning & focused effort!”

Paul J Meyer

Hello !

Thank you for taking this most important step towards your success in the field of Real Estate.

Are you aware that less than five percent (5%) of all agents currently have a formalized Business Plan? 

 I would like to help differentiated yourself from ninety five percent (95%) of all real estate agents in the industry today! At Sutton Group West Coast Realty, we are committed to your success.

Please send me an email at rbook@sutton.com and I will send you a Real Estate business plan.

Anytime ,

Randy Book
Business Development Manager

Sutton Group West Coast Realty

Direct:604-765-8445

Personally Recruiting/Hiring and Coaching Realtors in any  1 of our 9 office locations:
*Coquitlam *Kerrisdale *Killarney *Cambie *Broadway*N Vancouver*W Vancouver*Langley*White Rock

February 11 , 2010

 TO WHOM IT MAY CONCERN: RE: Letter of recommendation for Sutton Group West Coast Realty

When on the search for a new Real Estate Brokerage in late December 2008, I had a conversation with Randy Book of Sutton West Coast Realty. I left for my vacation and when I returned I decided to leave my license where I was and get back to work.

I did not meet with Randy until sometime in February were we went over the Sutton West Coast Realty way of selling Real Estate . I was interested enough to take Randy Up on the offer to go and spe n d some time at their training facility . I met many Salespeople that were developing their skills, exchanging ideas , at a time when the market was tough.

I decided to make the change in April 2009, and I am very happy with that decision. I am convinced that I would have never received from my past Company the support and training that I have received from Sutton West Coast Realty. I do not hesitate to refer or recommend our Company to other sales associates looking to grow their businesses.

Very truly,

Henry Hitendra, Associate

Sutton Group West Coast Realty

 #205-2607 East 49 th Avenue Vancouver, B.C. V5S 1J9 Bus. 604 257 8888 Fax .604 257

How long do you see yourself wanting to sell Real Estate? What do you want to do when you are tired of the real estate business or want to retire? Do you have an exit strategy?

If not, you should consider one!

Real Estate is an interesting business. Historically, the industry was built mostly on part-time agents who were just trying it or using real estate to supplement the family income.

The issue here is that it shouldn’t be “part time” as it’s now one of the most complicated and time consuming professions that anyone could be in.

Here are the critical pieces to developing a real exit strategy:

• Decide when you will get out of the real estate business

• Decide how much income or money you will need each year to live.

There are quite a few options and solutions for developing a strategy to stop day to day selling.

BUILD A BUSINESS

Now, isn’t this what we’ve been talking about? How to “build” your business for success in real estate? However, the truthful answer from most agents is “NO”!

Well, you have just taken a critical step to building a successful real estate business just by contacting me for a Business Plan.

The next step is to take action on your business plan. Just having THE PLAN is not enough … it’s the ACTION that produces the RESULTS!

Take Action and build a highly successful real estate business and you will have a retirement vehicle that will let you live your dreams.

We can help you with every step of turning your career into a business.

Give us a call and we can guide you on your journey.

INVEST IN REAL ESTATE

Take a chance; have the ability to act on those deals. I am always amazed at the lack of actual real estate investing completed by real estate agents.

Here’s a suggestion: Get to know your market and the current trend of that market area. Find the area that is undervalued. This may change year to year or even month to month in some areas.

Look for the lowest to mid level prices for homes in that area. Start making some offers. You make money when you BUY property, NOT when you SELL that property!

Imagine this, if you were to buy one investment property per year for ten years, in that time period you could be a millionaire with positive cash flow and terrific equity!

As there are various components to investing in real estate, you are in the BEST position … take advantage of it.

BEGIN AN INVESTMENT PORTFOLIO

Real estate, as an industry, is made up of nearly all “Independent Contractors” and as such not always with the benefits of other careers or “jobs”, we are … self employed. We are responsible for our taxes, expenses, marketing, advertising, salaries, insurance and our own retirement.

As an Independent Contractor we do have options and opportunities over a wide range of investment types. Start the process as quickly as you can and reserve a portion of each fee you earn to this process. Perhaps set a goal of ten percent of each commission check and place it in some type of investment or retirement plan and in 10 years you will have a very nice “nest egg!”

Please do not overlook the benefit of consulting with a tax advisor to determine your best options for your portfolio.

Developing your personal retirement or “exit” strategy is an important part of your business planning and building process. Unfortunately, it is at the top of the order of things overlooked by many who come into the real estate business. Plan for it now and reduce your stress later.

Give me a call and let me help you with some of these choices and other options that other very successful agents have chosen.

Anytime ,

Randy Book
Business Development Manager

Sutton Group West Coast Realty

Direct:604-765-8445

Personally Placing and Coaching Realtors in any  1 of our 9office locations:
*Coquitlam *Kerrisdale *Killarney *Cambie *Broadway*N Vancouver*W Vancouver*Langley*White Rock